Generally, Black founders often lack the generational wealth other entrepreneurs can tap into. For these founders who have to rely on outside funding, what should they keep in mind when seeking capital?

Know your numbers, know what you want your income to be, and be able to articulate your ‘why’. A lot of it comes down to ‘Is this founder coachable so that we can get them to the next side?’ What’s your business model? What’s your plan? What’s the outcome? Do you have the right resources? Are you coachable? Can you tell us exactly what the business is, what the landscape is, and what the solution is?