Pop culture analysis
Articles

Do Celebrity Political Endorsements Influence Minority Voters?

Let’s face it– we are all election-fatigued at this point, perhaps even still a bit hungover from 2020. Regardless of your political views, it would be understandable if the perpetual campaign cycles have left some of us looking for someone... Read More

Pop culture analysis
Articles

The Power of the Black Consumer: A Driving Force in the U.S. Economy 

In recent years, the impact of Black consumers in the U.S. has surged, reshaping industries and redefining how brands engage with their audiences. The estimated spending power of Black Americans has grown to over $1.6 trillion, making them a key... Read More

Pop culture analysis
Interviews

Genevieve Thiers

With her first company Sittercity.com, entrepreneur Genevieve Thiers pioneered the digital intersection between babysitters and the parents who desperately needed them. As a female founder, Thiers has navigated many of the same challenges that land in the lap of other... Read More

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