The global gaming industry is estimated to be worth $347B and is expected to grow. Gamers are a diverse and engaged group, willing to invest the time and money to play the games they enjoy. Eyes4Research surveyed 1.034 gamers of all ages to learn more about who plays video games, what games they like to play, and what gear they buy to play the games they enjoy. 

Executive Summary: Think most gamers are male? Think again– 55% of the respondents in our recent survey on gaming described themselves as female. Our survey found that the adoption rate among women is rapidly increasing, and the gaming world is more diverse than originally thought. Learn more about gamers and their gaming gear spending habits in our report, The World of Gaming. 

Key Findings:

• The majority of respondents describe themselves as White and Black/African-American.
• A slim majority of the respondents play video games on gaming consoles.
• About a third of respondents indicated they play video games multiple times a month.
• Fast loading time is the highest-ranked feature gamers want in games they play.
• 68% of gamers stated they played and purchased more games during the COVID-19 pandemic.
• Most respondents do not broadcast or livestream their gameplay.
• The gaming community is diverse, but only 47% of respondents stated that they feel welcome in the gaming community.

to get a copy of the report, email: Publishers@thejembe.com.