While the excitement over the potential of AI has captured out attention, the persistent lack of diversity in the development stages of this technology has led to racial and gender discrimination across healthcare, criminal justice, and hiring practices. Read More
Far from being a monolith, the Asian American market is culturally diverse and nuanced in a way that brands need to understand to reach this demographic. Here's a quick snapshot of Asian American digital media consumption habits. Read More
When brands make a social or cultural misstep, a younger consumer will call them out first. Younger consumers expect brands to be socially aware and leave a positive mark on the world. Read More
With streaming services emerging as the dominant media format, traditional media struggles to maintain relevance with various minority demographics where digital platforms have become the norm. Read More
The idea of what is considered ‘luxury’ is changing, and younger consumers are behind the evolution. With more young adults living at home, many of them have more disposable cash to spend on luxury goods, services, and experiences, and they... Read More
All eyes are on what Meghan Markle is wearing whenever she steps out. In what has been called the ‘Meghan Markle Effect’, almost every piece of clothing the Duchess of Sussex is photographed in immediately sells out. Read More
Discover the evolving snack landscape among today's youth and how brands are adapting to meet their changing preferences and lifestyles. Read More
An infographic report about the global sneaker market that addresses luxury and streetwear brands, and how women are impacting this industry. Read More
A look into the U.S. Hispanic population, including language, brand preferences and how they’re represented in media and film. Read More
An infographic report that illustrates the rise of country music among various generations and how pop culture is influencing the genre. Read More
A look at the Gen Z fanbase in the NFL shows a slow, steady growth among this audience. By the numbers also reveals that a whopping 49% of this generation watch sports on streaming devices. Read More
The black haircare industry is expected to surpass $6 billion in revenue by 2026. By The Numbers generated this infographics to examine hair texture, style and overall spending on black hair products. Read More
