If I go back in time, I would go back 22 years ago. I think looking at my life now, where I’ve been successful is networking. I have a very good network, but I think I could have made it three or five times better if I spent more time on it. For example, going to more events, speaking at local partner conferences, and going to local associations. In the old days, it was easier to make a phone call and cold call. There was a better chance they would pick up and you can talk to someone. Today, there’s no chance of that happening. So, other than digital marketing or driving people to your website, there are other ways to sell your business. Instead of having 1500 connections on LinkedIn, I wish it was 6000. Over the years, I wish I had invested more time in business networking, but it’s hard to do everything right.
